Que: Lilypad describes itself as India’s first “full-stack EV platform.” What does that mean for customers and business partners?

Ans: When we say Lilypad is a full-stack EV platform, we mean we don’t just sell electric scooters. We are building the entire technology and service backbone that powers India’s shift to electric mobility.

For customers, that means a seamless end-to-end experience, from discovering and comparing EVs online to booking home test rides, financing, doorstep delivery, service, and eventually even resale, all through one platform.

For businesses, we operate our own fleet of electric scooters and work with gig workers and companies like Swiggy, Zomato, and Blinkit to help them electrify last-mile operations. To manage this efficiently, we’re building one of the best fleet management systems in the market, giving companies real-time visibility into vehicle health, performance, and cost – everything they need to scale electric operations smoothly.

Behind it all, Lilypad acts as the digital layer connecting the entire EV ecosystem, integrating OEMs like Bajaj, Ather, and EMotorad, battery and charging networks such as Battery Smart’s 1,600+ swap stations, and service, warranty, and roadside assistance partners into a single connected system.

India’s EV market is at a tipping point. Over 1.2 million electric two-wheelers were sold in FY2024–25, and yet they make up just 6 percent of the total two-wheeler market. As adoption accelerates, Lilypad’s full-stack approach – combining product, service, and software – puts us in the perfect position to lead and scale India’s two-wheeler EV revolution.

Que: How does your hybrid model (online discovery, doorstep demos, and physical centres) simplify EV adoption?

Ans: EV adoption in India has been slow. This is because products are hard to discover, trust is low, and purchasing isn't as convenient as it could be. Our hybrid model solves exactly that.

Since most customers start their buying journey online, our digital showroom helps explore a wide listing of verified electric two wheelers, through detailed comparisons, pricing information, and reviews on Lilypad as well as our social media channels. Customers can then move to a low-commitment trial, either through a doorstep demo or by visiting a dealer directly (facilitated by our team). Doorstep demos remove the biggest barrier for busy buyers – no travel, no pressure – while our dealer partners offer hands-on learning: charging guidance, range expectations, and test rides with experts.

Once they’ve tried the product, the rest of the purchase journey is also facilitated by Lilypad. Nothing gets lost between online and offline.

This model works because the electric two-wheeler market is booming – over a million units sold last year, yet EVs still make up just about 6 percent of all two-wheeler sales. That means huge room to grow, and the key to unlocking it is shortening decision time and building trust.

Our hybrid approach does exactly that – it turns curiosity into trial, keeps everything inside one trusted funnel (discover → try → buy → service), and gives customers much-needed confidence.

Que: You serve individual buyers and corporate clients across sales, rentals and fleets. How do you manage and grow both B2C and B2B?

Ans: At Lilypad, we don’t see B2C and B2B as two different businesses. They are complementary engines powered by the same company, same team, same tech and service backbone. Our platform allows both sides to grow together: consumers build brand trust and visibility, while enterprises bring scale and steady utilisation. On the B2C side, as I mentioned, our focus is on making EV ownership simple and reassuring. We want to reduce first-time buyer anxiety about range, reliability, or maintenance, which is still a major hurdle even as India’s e-2W market crosses 1.2 million units a year. Every happy retail customer becomes an advocate – often referring friends, employers, or fleet operators to Lilypad.

On the B2B side, we operate a scalable fleet and rental backbone built for India’s fast-growing last-mile and delivery sectors, where electric two-wheelers already make up over 60 percent of new EV deployments. Here too, we reduce client anxiety by deploying scooters, and manage rider onboarding, maintenance,roadside assistance and Battery-as-a-Service options, giving companies the tools to electrify confidently and efficiently.

Behind the scenes, both verticals run on the same unified tech stack — CRM, billing, telematics, and service dispatch — while dedicated teams handle each segment’s unique needs. This shared foundation keeps our operations lean and insights connected across the funnel.

Growth for us comes from cross-selling. Retail customers often become fleet riders or refer Lilypad to their employers. And gig workers often end up buying scooters for their personal use. In short, Lilypad is building a dual-market growth engine – emotional and experience-led for consumers, operational and data-led for fleets – all anchored on a single platform designed to scale India’s EV ecosystem sustainably.

Que: How are partnerships with OEMs (Bajaj, Ather, EMotorad) and delivery platforms (Swiggy, Zomato, Blinkit) driving expansion?

Ans: Our partnerships with OEMs and delivery platforms are the biggest drivers of our growth. They multiply both our reach and relevance in the EV ecosystem.

On the OEM side, working with brands like Bajaj, Ather, and EMotorad lets us offer customers a wide range of premium and tested vehicles. These aren’t just product listings; we co-create marketing campaigns, test-ride drives, and bundled offers, helping customers discover the right EV faster while reducing marketing and inventory costs for OEMs.

On the enterprise side, integrations with Swiggy, Zomato, and Blinkit directly turn visibility into fleet demand. India’s last-mile and delivery sector is electrifying at record speed; electric two-wheelers now make up over 60 percent of new EV fleet deployments, and Lilypad supports this transition.

In short, Lilypad’s partnership network transforms India’s fragmented EV value chain into a coordinated growth engine – delivering faster adoption for customers, better utilisation for fleets, and stronger recurring demand for OEMs. We are a new and small company, but just wanted to share our dreams and ambition.

Que: As India accelerates EV adoption, what’s Lilypad’s long-term vision?

Ans: Our vision is to make Lilypad the operational and technology backbone of India’s electric mobility journey; not just a marketplace, but THE platform that makes going electric simple, affordable, and scalable.

Aaryan and I want to build a nationwide hybrid network of digital touchpoints, doorstep demos, and service hubs so customers everywhere can discover, test, and own an EV with ease.

On the technology side, Lilypad will offer platform services like fleet management, predictive maintenance, and battery-as-a-service to reduce ownership costs and keep vehicles running longer.

Our focus on fleet electrification will drive large-scale adoption while creating better economics for riders, partners, and OEMs alike.

Ultimately, we want EV ownership to become the most convenient and cost-efficient way to move in Indian cities – turning the shift to electric from a big decision into an easy one. We are big Elon Musk fans, and ultimately, like him, we want to accelerate the advent of sustainable energy. In our case, sustainable mobility.