Tata Power launches special AC Exchange programme in Mumbai to promote energy efficiency

Tata Power has announced that it has launched ‘Energy Efficient 5 Star Split AC New Purchase and Exchange Programme’to allow consumers to exchange their inefficient electrical appliances for energy efficient appliances and motivate them to associate with and contribute to ensuring a greener and sustainable planet in a more integrated fashion.

As part of the ‘Be Green’ initiative to promote the use of energy efficient appliances, the programme aims at unifying consumers in the green movement. Theprogramme has been designed with the objective of helping consumers save energy without compromising on their comfort and manage the increased power demand in Mumbai. Under thisscheme, Tata Power consumers may purchase a new BEE 5-star rated split AC orexchange their non-star ACs for BEE 5-star rated split ACs and avail a discount of up to 50 percent on MRP for various models of branded ACsupto 1 Ton, 1.5 Ton capacity. Initiated by Tata Power in partnership with Godrej, the program offers attractive discounts, newer advanced AC models and energy efficient Invertor Technology-based AC models.

Speaking on this initiative, Mr. Ashok Sethi, COO and Executive Director, Tata Power, said, “Tata Power believes that the watchword of our times is 'Green' and 'Evolution'; together comprising the inspiration that green is the only way to evolve. We are dedicated to the cause of green and aim to set new benchmarks through our care for consumers, the planet and its future. It is with this mindset, that Tata Power has launchedprogrammesfor all residential appliances like bulb, Tube Light, Ceiling fans, AC and Refrigerator.OurDSM programmes have been implemented post extensive load research, understanding the consumer load curve, time of use, ownership of electrical goods, load profile and affordability of energy-efficient products. We are receiving overwhelming response for the programmes and have always endeavored to provide world class services to our customers.”

The offer price of the Energy Efficient 5 Star Split AC Programmeincludes machine cost, taxes, duties, standard installation charges and buyback of an old AC which will be scrapped in an eco-friendly manner.

Recently, Tata Power also implemented the LED tube light program for its residential consumersto promote the use of highly efficient LED technology amongst households. Under this programme, each residential consumer is eligible to procure 5 LED tube lights fittings at a price of Rs.525/- each, against a market price of Rs.1325/- each. The products are eligible for home delivery and comes with an exclusive three year warrantee.