Switching Gears: India's Journey Towards a Greener Tomorrow on World EV Day

Every year on September 9, World EV Day promotes a global transition from petrol-fueled vehicles to electric mobility. Since it was launched in 2020, the event has evolved into a common rallying point for governments, industry stakeholders, and citizens who are striving for zero-emission transport.

World EV Day 2025 in India highlights both the footprints that have been made and the walk that remains. Besides lower carbon footprint, less operational costs, and cleaner cities, electric vehicles (EVs) still face certain barriers to their adoption, such as limited charging infrastructure, high initial cost, and the lack of universally accepted battery standards.

For that reason, it is a good sign that government subsidies are increasing, battery and charging breakthroughs are happening, and there are incentives from the government to bridge the gaps.

Industry leaders agree that the government regulations and technological accomplishments have been the major drivers behind the EV sector's development. The manufacturers are lobbying for the reduction of the general sales tax rate and import duties on EV parts and on the charging hardware, to reduce the cost of the vehicles. Besides that, they are calling for the rapid building of stations, not only on highways but also in Tier-2 and Tier-3 cities, to make the distance issue more manageable for EV users and also for the convenience of having places to charge that are close by.

Industry leaders are still emphasising the importance of the domestic production of EVs and batteries by saying that if the Indian government wants to promote local supply chains, the first thing to do is to provide incentives. The policy on recycling and disposal of batteries is also considered a big part of a sustainable ecosystem.

At the consumer end, there is a growing necessity for the creation of affordable financing schemes, leasing alternatives, and lifetime battery warranties that have already been started by some market leaders. On the other hand, the government is working towards them by undoing all the existing barriers and also increasing the number of campaigners who can encourage more people to shift to EVs. Infrastructure players have also issued a call for government support to speed up the process of installing charging stations, with the public-private partnerships being the key to bridging the divides.

On these lines, we bring you the views of industry leaders who are shaping the next phase of India’s electric mobility journey.

Sumedh Agarwal, Director, Smart and Resilient Power and Mobility, Alliance for an Energy Efficient Economy, says, "Measures such as FAME subsidies, PM E-DRIVE, and state-level benefits have reduced upfront costs, while phased manufacturing programmes and Production-Linked Incentive (PLI) schemes are strengthening domestic supply chains and localisation.  In FY 2024–25, EVs made up 7.49 percent of total vehicle sales, with around 2 million units sold — 90–95 percent being electric two- and three-wheelers. Electric cars are gaining ground, though growth is slower due to high battery costs and limited charging infrastructure.  The commercial vehicle segment is emerging as a growth driver, with fleet operators, logistics firms, and mobility providers adopting e-rickshaws, delivery vehicles, and electric buses to cut costs and emissions. Public transport electrification is accelerating in metros, supported by subsidies and aggregation initiatives. Looking ahead, achieving 30 percent EV penetration by 2030 will require scaling battery manufacturing, expanding charging networks, and developing inclusive financing models."

Vikram Handa, Managing Director, Epsilon Advanced Materials, shares, “Worldwide, electric vehicles are projected to account for 25 percent of all new car sales by the end of 2025, a pivotal shift towards sustainable mobility. In India, this transformation is gathering pace, with EV sales expected to exceed 2 million units in FY2025. Two- and three-wheelers are driving much of this growth, reflecting the rising demand for affordable, clean mobility solutions. Government initiatives such as PM E-DRIVE, Production-Linked Incentives for auto components and battery storage, and the Scheme to Promote Manufacturing of Electric Passenger Cars have accelerated India’s EV trajectory, attracting domestic manufacturers as well as critical foreign investment and technology transfer. With public charging infrastructure doubling in the past two years, India is now firmly on the path to becoming the world’s third-largest EV market."

Anant Badjatya, CEO, IndoFast Energy, adds, "World EV Day serves as a powerful reminder of our collective responsibility to accelerate the adoption of electric vehicles. At IndoFast Energy, we're driven by a simple yet profound principle: electric mobility must be practical, affordable, accessible, and sustainable for all. Through battery swapping, we are harnessing innovative technology and designing solutions that fit seamlessly into people's daily lives, we're committed to making sustainable transportation a reality."

Gaurav Dolwani, CEO and Founder, LICO Materials, comments, “Today, India is the third largest car market globally, just trailing the US and China. This EV Day, we must take stock of India’s remarkable growth and the journey ahead. In the last year alone, electric passenger vehicle sales jumped by 80 percent, underscoring strong consumer demand and a growing shift towards smarter mobility. With domestic and global players pushing innovation and expanding consumer choices, the transition from niche to mainstream is well underway in the Indian EV space. Government policies such as PM E-DRIVE, FAME-II, and the Production Linked Incentive Scheme are crucial in propelling manufacturing and adoption, aligning with the country’s vision for self-reliance. India is on track to lead the global EV revolution with over USD 200 billion in investment opportunities in the horizon. Building a complete end-to-end ecosystem is the next critical step, where improvements in charging infrastructure, recycling, and consumer support must keep pace with this promising growth. At LICO Materials, we’re proud to play a vital part in this journey through sustainable recycling and repurposing solutions for end-of-life lithium-ion batteries.” 

Anmol Jain, Senior Research Associate, Alliance for an Energy Efficient Economy, elaborates, “The Battery Aadhaar framework marks a transformative leap in India’s EV journey, tackling critical challenges of safety, financing, and battery circularity. Inspired by the European Union’s battery passport system, it assigns a unique digital identity to every battery, capturing details such as chemistry, usage history, state of health (SoH), safety incidents, and recycling or second-life status. With EV adoption surging, India’s lithium-ion battery demand is projected to hit 381.4 GWh by 2030, including a 49.2 GWh market for second-life applications. Battery Aadhaar will standardise digital records with tiered data access: public users can view limited, non-sensitive information; licensed entities like OEMs, financiers, and insurers can access anonymised health metrics; and regulators will have full visibility for compliance, safety, and policymaking. This end-to-end traceability will enable accurate assessment of used batteries, guiding decisions on reuse, refurbishment, or recycling. By enhancing supply chain transparency and enabling recovery of critical minerals, it can reduce import dependence and strengthen resource security. Battery Aadhaar is poised to become the backbone of a trusted, data-driven battery ecosystem, setting the stage for sustainable EV growth in India.”

Ravi Mehra, MD, Uno Minda, opines, "World EV Day marks a significant milestone in our collective journey toward sustainable transportation. As India experiences an accelerated shift towards EV adoption—supported by visionary government initiatives, strengthening infrastructure, and growing consumer awareness—Uno Minda stands at the forefront of this revolution, transforming challenges into opportunities for innovation. Our strategic investments in EV component technology reflect our commitment to a cleaner, more efficient future of mobility. Uno Minda's engineering excellence powers this transformation through our global R&D network, which delivers next-generation solutions addressing the unique demands of electric vehicles while maintaining the highest standards of quality and reliability that have defined our legacy. The future of automotive is electric, and we're not just adapting to this change—we're helping drive it. Fully aligned with India's EV mission, we empower automakers to deliver vehicles that are efficient, reliable, and future-ready."

Vikas Singh, MD, Greaves Electric Mobility, remarks, “As EV manufacturers, we aim to set benchmarks in what matter most to an EV customer – performance, durability, and care. From creating the country’s highest-range EV 3-wheeler to becoming the first EV 2-wheeler to scale Shipkila Pass at 13,200 ft., Greaves Electric Mobility, backed by Greaves group’s 165-year legacy of engineering excellence, we believe that trust and innovation is democratising this transition to clean mobility solutions. With this transition cutting across customer segments, ex – B2B, B2C, fleet operators etc., it is critical to ensure the highest economic value and care for our customers. Hence, from developing LFP battery technology (which ensures better safety and recharge cycles), to having 3 manufacturing facilities backed by a 500-plus sales and service network, we are supporting India’s EV passenger and cargo traffic transition. It is a matter of pride to be a part of this journey and to partner with the Govt’s efforts that seek to make India the global hub of EV mobility.”

Piyush Goyal Co-Founder & CEO, Volks Energie, says, "What started as a symbolic initiative 5 years back, today has turned into a global movement as the world collectively and rapidly moves toward large-scale adoption of clean mobility and sustainable energy. This adoption reflects not only a technological change and preference, but also a shift in the societal expectations from the automotive and renewable industries overall. Consumers today demand cleaner and more resilient energy systems. At Volks Energie we recognise the evolution in energy storage and the BESS as one of the most critical drivers of this change. One of the biggest roadblocks to the mass adoption of EVs was the lingering fear regarding battery efficiencies and the associated ecosystem, for which our core focus has always been to ensure that no unit of generated renewable power goes wasted and is stored and deployed in the most efficient manner to power not just EVs but the whole sustainable lifestyle. With India rapidly scaling and powering towards its push to become a global energy leader, we remain committed to deliver solutions that make EV adoption viable and responsible. The future of mobility is truly electric and energy storage remains the key to deliver that future."

Manish Dabkara, Chairman and MD, EKI Energy Services, and President, Carbon Markets Association of India, shares, "This World EV Day is a reminder to all that while the focus lies on the future of mobility, accountability must share the spotlight. There needs to be a combined vision and shared understanding that EVs are not just for transportation, they are true vehicles of change to reduce carbon emissions and move the global needle towards net-zero. At EKI, we truly believe that true impact will be achieved not when millions drive EVs, but when every kilometer driven is a move forward towards climate neutrality. EVs need to be integrated into the larger ecosystem. For every vehicle on the road, we need to be able to verify the carbon-positive impact of every action that got it there. It is critical to have frameworks around sustainable finance, carbon credits, and verified emissions. We at EKI remain committed to building an ecosystem where every journey brings us closer to climate neutrality."

Chetan Maini, Co-founder and Chairman, SUN Mobility, opines, "As we celebrate World EV Day 2025, it's inspiring to see electric mobility scaling at an unprecedented pace. Millions of kilometers are now driven on EVs monthly, enabled by expanding charging and battery swapping networks, directly reducing carbon emissions and creating cleaner air. While India's EV penetration is still in single digits, we are catching up to global leaders like China and parts of Europe, where 30 percent to 40 percent of new sales are EVs. We are building strong momentum in segments such as 3-wheelers, with EVs capturing over 50 percent of new sales. These figures highlight both the strides we've made and the distance we must cover. Collaboration between manufacturers, energy providers, and policymakers is driving sustainable mobility forward. However, to achieve the Government's 30 percent EV penetration target by 2030, policy support must match industry ambition. Critical levers include continued tax incentives and a rationalized GST regime on batteries, vehicles and charging & swapping services to enhance affordability and accelerate adoption across all vehicle segments."

Anurag Choudhary, CMD & CEO - Himadri Speciality Chemical, adds, "The global electric vehicle (EV) market is accelerating at an unprecedented pace, reshaping the future of mobility and energy across the world. This momentum continues in 2025, with sales projected to surpass past global records and this growth is driven by supportive policies, improved technology, and expanding consumer demand. For Himadri Speciality Chemical Ltd, these robust global dynamics represent an extraordinary growth opportunity. As a pioneer in the manufacturing of lithium-ion battery components, especially in LFP cathode active materials and advanced silicon carbon anode technology, Himadri is strategically positioned to supply the materials essential for powering this EV revolution. Our investment in setting up the world’s first commercial LFP cathode active materials plant outside China and partnerships with global innovators like Sicona Battery Technologies (Australia) and Internal Battery Company (USA) reflects our readiness to meet growing demand for next-gen sustainable battery solutions. India is uniquely poised to become a credible anchor in the global electric vehicle revolution. With EV penetration on the rise and strong government initiatives driving adoption and manufacturing, the country is set to transition from being primarily a consumer of electric vehicles domestically to a key contributor in the global EV ecosystem. This transformation demands foresight to invest not only in current technologies but also in the innovative solutions that will define the vehicles of tomorrow."

Srihari Mulgund, Partner and New-Age Mobility leader, EY-Parthenon India, explains, “Progress today demands more than incremental shifts-it calls for bold reimagination. India stands at a defining moment in its mobility evolution. With a unique blend of demographic scale, engineering innovation, and policy acceleration- including initiatives like FAME II, the 5 percent GST rate, and the PLI schemes, the country is not just preparing for the electric future, it is actively shaping it. As the global auto sector undergoes a fundamental transformation, India has the opportunity to lead by example- not just as a high-growth EV market, but as an innovation and manufacturing hub that sets the pace for sustainable, inclusive mobility worldwide.”

Prashant Kumar, Co-founder, Zingbus, adds, "EV adoption is not just about going green, it’s about building a sustainable future for both operators and passengers. By integrating electric buses into key routes, we can deliver cleaner, more efficient mobility solutions, reducing CO2 emissions, and improving the travel experience with comfort and reliability. This transition empowers operators with the right tools and support to thrive, while also contributing to India’s long-term sustainability goals. The shift towards electric mobility is socially, economically, and environmentally impactful, driving a positive transformation in the transportation landscape - one that supports communities and policy targets for a greener, healthier tomorrow. At zingbus, we are aligned with this vision and have already begun exploring EV adoption to contribute meaningfully to this transition.

Naresh Kumar, COO, Lauritz Knudsen, shares, “India’s mobility transformation is entering a decisive phase, with electric vehicles at the forefront of this clean energy transition. At Lauritz Knudsen, we see EVs not just as a greener alternative to conventional transport, but as a powerful driver of systemic change—accelerating climate action, fostering innovation, and advancing a more sustainable, efficient, and inclusive future. The government’s recent decision to maintain GST at 5% on EVs further strengthens this momentum, signalling a clear commitment to clean mobility. As part of this journey, Lauritz Knudsen is investing in future-ready EV charging infrastructure and smart energy solutions that make adoption more accessible, affordable, and reliable for all. Our focus is on supporting intelligent, scalable charging systems for homes, workplaces, commercial spaces, and public areas—backed by cutting-edge technology and adherence to the highest safety standards."

Kunal Gupta, Co-Founder and CEO, EMotorad, says, “World EV Day serves as a reminder that the shift to sustainable mobility is not only inevitable but also essential. At EMotorad, we’re proud to be building solutions that make electric mobility accessible and aspirational for every Indian, from kids experiencing their first ride to professionals commuting daily. Our mission is to ensure that the EV revolution is not limited to a few but is embraced by all.”

Balbir Singh Dhillon, Head of Audi India, opines, "Electric mobility in India has witnessed steady demand and we believe the next decade will be transformative for the industry as well as for customers. At Audi India, our e-tron range, comprising four electric cars, has been embraced by progressive customers who are looking for sustainable yet uncompromising luxury. To make this transition seamless, our ‘Charge my Audi’ initiative gives access to over 6,500 charging points across the country, offering customers the confidence and convenience they need. We see this as just the beginning. With the right infrastructure, innovation and policy support, India has the potential to emerge as one of the most significant EV markets in the world and we are prepared to contribute to this journey."

Sravan K Appana CEO iGowise Mobility, states, "We need to start looking at Electric Vehicles beyond just fuel savings and reduced emissions. EVs can redefine the way we move. They can make our journeys safer with better road grip, stability, and advanced control systems. They can add luxury to everyday travel by enhancing comfort and reducing fatigue. They can unlock freedom by making mobility more inclusive and accessible for all, including the elderly and women. And beyond personal use, EVs can uplift livelihoods by creating new streams of income and entrepreneurial opportunities. The real potential of EVs lies not just in being sustainable, but in being safe, smart, inclusive, and empowering for society at large''

Tushar Choudhary, Founder & CEO , Motovolt Mobility, says, "The need for affordable and reliable passenger and goods mobility is growing as traffic congestion, air pollution, and the pursuit of a decarbonised society intensify. A large portion of this demand comes from the last-mile delivery space, which is expected to reach around 10 billion by FY30. Government initiatives like the PM E-DRIVE scheme are reducing reliance on fossil fuels and highlighting the need for robust charging infrastructure. We believe battery-swapping and electric 2W Mobility-as-a-Service (E2W-MaaS) will provide cost savings, faster turnaround for deliveries, and operational flexibility. These solutions not only empower individual gig workers but also benefit the booming e-commerce industry, supporting the country’s broader economic goals."

Maxson Lewis, Managing Director and CEO of Magenta Mobility, shares, “World EV Day is a moment to reflect on how far we have come and how much more we can achieve together. At Magenta Mobility, we believe that the future of logistics is not just about moving goods, but about how responsibly and sustainably we do it. Our vision is rooted in three simple yet powerful principles- Safe, Smart, and Sustainable logistics. Safe in the way we prioritize driver welfare, road discipline, and operational excellence. Smart in how we leverage technology and innovation to deliver efficiency at scale. And sustainable, because our work must outlast trends and create long-term value for businesses, communities, and our planet. This World EV Day, we don’t just celebrate vehicles, we celebrate the promise of a cleaner and greener future. Every EV deployed, every delivery made, and every kilometer driven is a contribution towards healthier cities and a thriving planet.”