Infotech Enterprises is now Cyient Limited
Company launches new brand globally to better position for future growth
May 08, 2014. By Moulin
Cyient Limited, formerly known as Infotech Enterprises Limited, announced its new name is official based on approval from a shareholders’ vote. “We are now Cyient,” said BVR Mohan Reddy, executive chairman and founder. “This new brand identity is an important step in positioning us as a distinctively unique global company that represents our vision and our forward-looking initiatives.”
The company, which reported a 17.8 percent increase in 2014 revenue, recently named Krishna Bodanapu, formerly president and chief operating officer, as chief executive officer and managing director. “As we began discussing changes to Infotech’s brand, our goal was to further establish the company’s identity as the industry leader we have become over the last 20 years,” explained BVR Mohan Reddy. “We originally intended to simply update our brand identity. As we developed the rationale, we realized an entirely new name would help to better define our evolution, our current scope of capabilities and accomplishments, and signal our future growth plans to all our stakeholders.”
Krishna Bodanapu said, “We decided on a constructed word that implies both the type of solutions we develop and also recognizes our company history, heritage and the values we will carry forward. Cyient has connotations to the words ‘client’ and ‘science’ – two important components in our company’s success – and ‘ient’ references Infotech Enterprises, our foundation and continuity. All of our efforts in this important initiative were developed to fulfill our vision of ‘Designing Tomorrow Together.’”
The new brand is designed to reinforce the company’s longstanding commitment to working closely with clients and developing innovative solutions to solve complex problems. The process of determining the new identity involved various brand specialists and the new name was tested in 17 languages.
Management indicated reaction to the name change has been very positive among associates and clients. "For fourteen years, Infotech has proven its focus on continuous improvement and ongoing commitment to delivering customer value,” said Tom Prete, vice president, Engineering, Pratt & Whitney. “As Cyient, they will continue to be a truly integrated partner, and we look forward to continuing our relationship under their new brand.”
“Cyient has a vast portfolio of forward-looking solutions and services that ultimately contribute to a better world,” stated Krishna Bodanapu. "In this process, we intensely collaborate with clients, associates and the ecosystem to build lasting partnerships. This is the basis of the company vision for ‘Designing Tomorrow Together.’”
Cyient has more than 12,000 associates across 38 global locations. Clients include major aerospace, manufacturing, transportation, utilities, energy and communications companies.
please contact: contact@energetica-india.net.